• Posts Tagged ‘information architecture’

    An Interactive Tragedy Part 1

    by  • September 12, 2012 • Industry Happenings, UX • 1 Comment

    Several years ago I worked for a marketing firm that specialized in print for a well-funded, loyal niche market. Agency X had it locked up… ┬áthe sales force was recruited straight from the target industry and were well-connected, the loyalty factor in this industry was very high, and the methodology was tried and true....

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